How to Hire a Professional Speaker
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How to Hire a Professional Speaker
Introduction
The right professional speaker can strike a chord in front of any group of people. Do your homework before selecting one.
Instructions
Difficulty: Moderate
Steps
1
Step One
Determine the type of speaker you want - motivational, educational, humorous, keynote, workshop leader, or half-day seminar leader.
2
Step Two
Ask colleagues and other business acquaintances for recommendations.
3
Step Three
Determine your budget.
4
Step Four
Contact potential speakers and provide your needs and requirements.
5
Step Five
Ask for availability and price.
6
Step Six
Ask for videotapes of their work and a press kit if available.
7
Step Seven
If possible, meet with the speakers in person and interview them.
8
Step Eight
Check their Web sites and references.
9
Step Nine
Hire a speaker that works for you, both in terms of price and qualifications.
Tips & Warnings
- Obtain a signed contract or letter of agreement.
- Contact the National Speakers Association local chapter, if you'd like to find professional speakers who live in the area.
- If you want a speaker who charges more than you can afford, negotiate by offering advertising, book sales, volume business or referrals.
- A deposit is usually due at the time of booking with the remainder due at the conclusion of the speaking engagement.
- Have a backup plan for last minute cancellations.
- Be prepared to pay travel and hotel costs if the speaker is coming in from out of town.
Overall Things You'll Need
- Patent Marketing Services
- Marketing Book
- Professional Speakers
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